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International Women’s Day

March 8, 2016

international womens day awareness day

International Women’s Day is celebrated on the 8th March every year. It promotes equal rights for women. The day celebrates achievements of women and raises awareness of campaigns and issues around women’s rights.

A global web of rich and diverse local activity connects women from all around the world ranging from political rallies, business conferences, government activities and networking events through to local women’s craft markets, theatre performances, fashion parades and much more. (IWD website)

“The story of women’s struggle for equality belongs to no single feminist nor to any one organization but to the collective efforts of all who care about human rights” Gloria Steinem

Watch the video for 2015 International Womens Day featuring a Google Doodle:

According to the International Women’s Day Website:

All around the world, International Women’s Day represents an opportunity to celebrate the achievements of women while calling for greater equality.

Make It Happen was the 2015 theme for our internationalwomensday.com global hub, encouraging effective action for advancing and recognising women.

international womens day awareness dayEach year International Women’s Day (IWD) is celebrated on March 8. The first International Women’s Day was held in 1911. Thousands of events occur to mark the economic, political and social achievements of women. Organisations, governments, charities, educational institutions, women’s groups, corporations and the media celebrate the day.

Various organisations identify their own International Women’s Day theme, specific to their local context and interests. Many charities, NGOs and Governments also adopt a relevant theme or campaign to mark the day. For example, organisations like the UN, Oxfam, Women for Women, Care International, Plan, World Association of Girl Guides & Girl Scouts (WAGGGS) and more – run exciting and powerful campaigns that raise awareness and encourage donations for good causes. The UN has been declaring an annual equality theme for many years.

Find out how many International Women’s Day events there are and where your local event is:

What businesses support International Women’s Day?

international womens day awareness day sponsors

Many global business names have chosen to associate themselves with International Women’s Day. Sponsors of the day include BP and e-on energy, Accentrue, Avande and MetLife amongst others.

Get your business to support International Women’s Day

Legislation is in place to ensure equality for women in the work place, but you can support International Women’s Day through improving awareness about the day with social media and website content and ensuring staff and employees as well as customers and suppliers are aware of the campaign.

There are plenty of ways that small business can also support International Women’s Day to promote their own marketing work along with support for an important and well recognised day. For more information or to talk to experts about how to support an awareness day, contact campaign@bristol-marketing.com.


March 8, 2016
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International Womens Day

If there’s an awareness day campaign you would like to see added to the calendar, please email campaign@bristol-marketing.com.

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