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National Burger Day 27th August

August 27, 2015

national burger day

National Burger Day is celebrated on 27th August every year in the UK. The day is a celebratory awareness day promoting one of the world’s most popular comfort foods – the hamburger. It’s an awareness day that provides an opportunity for promotion by burger restaurants, niche restaurants and home cooking enthusiasts rather than a charity or social awareness day programme. In the USA national burger day is celebrated on 28th May.

The advantages of getting involved with National Burger Day are that it is popular and fun. Most awareness day campaigns focus on hardships caused by drought, changing climate, the plight of endangered species or the need for medical research and cures to terrible illnesses or life threatening conditions. An awareness day such as National Burger Day provides an opportunity to celebrate a popular food that has changed modern social culture in the USA and many western nations.

National Burger Day UK 27 august awareness day

© Mr Hyde National Burger Day

Although National Burger Day is a National day celebrated in the UK, it has spread through social media outlets such as Twitter and Facebook to become celebrated globally. The American equivalent is on 28th May, however through social media, both days increase awareness of hamburgers, beef burgers, cheese burgers and speciality burgers. In fact, simple research about the origins of national burger day on Google and Twitter fail to discover any actual non-commercial history.

In the UK the www.nationalburgerday.co.uk domain has been purchased by Mr Hyde and promotes their burger restaurant chain. This was a marketing masterstroke, offering 20% off all burgers on National Burger Day (27th August). The UK based Daily Telegraph often publishes a gallery relating to ‘National’ awareness days from the USA as well. Today is no different with the Daily Telegraph 20 best burgers from around the world gallery. Meanwhile, The Independent have published a National Burger Day FAQ about burgers.

Get your business involved with National Burger Day

Many food retailers and burger restaurants already use the national burger day awareness day to promote their Burger ranges and attract customers to their restaurants, delis and bars. Mr Hyde offer 20% off all burgers on National Burger Day.

It’s an opportunity for restaurants, cafes and delis as well as pubs, bars and bistros to offer a special burger menu and to tie into an awareness day that is used to increase profits through promotion and social media activity. Competitions such as the ‘Best Burger’ awards can also be used to promote your business and generate positive reviews on sites such as Facebook, Instagram, Trip Advisor, Tastecard and local guides such as Time Out, This Is, and Best of.

For more information about how to promote your business through an awareness day such as National Burger Day, please email info@awarenessday.co.uk and we’ll be happy to talk to you about how to promote your business and include awareness days in your marketing programme.


August 27, 2015
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Mr hyde

If there’s an awareness day campaign you would like to see added to the calendar, please email campaign@bristol-marketing.com.

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